Description
Who We Are
Path2Response combines an experienced team with evolving data sources, the latest open source technology, and leading-edge big data techniques to deliver improved marketing ROI for our client partners. Our transformational cooperative data platform powers customer acquisition and retention in both offline and online channels. We foster a culture of relentless innovation and excellence that empowers employees to flourish.
What We Do and How We Work
We work with our clients to maximize their customer acquisition efforts through performance and reach. How do we do that? By applying analysis tools like predictive modeling, data visualizations, and machine learning to the rich data collected from Path2Response’s partners. Path2Response emphasizes innovation. New ideas are welcomed and encouraged. The company has deep industry experience and individuals enjoy sharing their expertise.
Position Overview
The position reports to the Chief Revenue Officer, and is responsible for driving the acquisition of new Consumer Products/Brands, Financial Services, Insurance, Auto, Travel and Hospitality clients to Path2Response. The Director, Client Development will maintain and create a well-qualified and rich pipeline of prospective opportunities through direct relationships or via media partners/agencies. They will handle all aspects of generating new business and work with our Operations and Account Services team to ensure client on-boarding is complete. They will manage their pipeline with limited supervision, be abreast of the business implications, and have a keen sense of urgency and strong follow-up skills.
Principal Responsibilities
- Develops customer relationships, creates, and maintains a rich pipeline for data sales development
- Utilizes data industry knowledge to differentiate Path2Response products from others
- Possesses drive to exceed targets and achieve aggressive business development goals
- Uses an entrepreneurial mindset to continually develop new leads
- Plans and executes pursuit and win strategies for specified opportunities
- Owns the pitch process from start to finish including legal documentation, onboarding data, and transitioning to the
- Account Services team
- Creates comprehensive, compelling, and effective proposals, providing clients product offerings based on a clear understanding of data needs and client objectives
- Ensures contact database is continually updated
- Travel, as needed, to achieve your goals
- Regular reporting on progress
- High level of market knowledge
Requirements
What You Need to be Successful in This Role
- Minimum of 3-5 years of experience in direct marketing (online AND offline) or database marketing sales
- An existing network of industry connections
- Experience developing and maintaining rapport with key decision-makers
- Demonstration of a mastery level of sales techniques
- MarTech lead generation experience
- A proven track record in business development - developing and on-boarding new clients
- Excellent communication skills (verbal and written), presentation, and listening skills
- Hands-on, motivated self-starter with the ability to take direction and manage tasks with minimal supervision within
an energized, collaborative, and entrepreneurial environment - Flexibility and resourcefulness
- Ability to travel up to 50% of the time
- Loves being part of a winning team
Supervises
- None
Additional Details
- Location: Remote or Broomfield, CO
- Compensation Range: $158,000 - $175,000 annually
- Benefits include: Medical, Dental and Vision, Flexible Spending Accounts, Voluntary Life/AD&D Insurance, Short & Long-Term Disability, 401(k) Retirements Savings Plan and matching program, Generous Paid Time Off Policy, each employee is afforded the flexibility to take planned time off as needed, designated company holidays
- Must be a US citizen or authorized to work in the United States and reside in one of the following states: AR, AZ, CA, CO, CT, FL, IL, MA, MD, MO, NC, NY, PA, SC, TX, VA, WI
- Path2Response is an equal opportunity employer
